CCWA is India’s first ever organization which is made for the artisans, by the artisans and with the artisans. The aim of this organization is to help the artisans reach new heights with their skills with the aid of modern technology. By providing a platform to sell and connect to various other buyers, CCWA aims to help small artisans financially. It also aims to connect them with new designers to help them navigate the modern market and make products which are in tune with the ongoing trends.